Every year, a set of new web design trends appear in response to the emerging needs of the web users. Those needs vary on a wider range from exploring the web in a more useful way to making it more comfortable and enjoyable.

The world has undergone some unprecedented changes in the last couple of years. With rising uncertainty over the future and more hardships in life, balance and stability are the two most prioritized demands for many. The shift in demand in public life finds a reflection in the emerging web design trends in 2022.

Let us now take a closer look at top four trends in web design.

Immersive Image Design

You may have surely observed how people are getting busy on their smartphones with every passing year. According to several reports, smartphones now take up 2½ hours of their time every day whereas they spend only ½ hour at the desktop.

They watch movies, listen to music, do business, shop items and obviously converse with others over their phones. The rest of the time is devoted towards searching information on different subjects including buying products and hiring service.

If you want to sell your products, entertainment or something else, you should focus on adding immersive images. The best way to draw traffic is to allow the consumers to have a feel of ‘saleable things’.

Typography Changes

Changing the typography size, style and color can produce an attention-grabbing effect on a larger scale. This year, motion-added text is going to take effect a few notches ahead.

Motion added to the still setting never goes unnoticed. The well-timed and strategically placed motion added to text makes your website stand out from millions in the crowd. A top-tier web design company Kolkata can really do some exciting things on this front. So, why not make the most of the trend?

Interactive Graphics

If it comes to commercial web designs, most of them address three preliminary objectives – attracting traffic, engaging traffic with the content and converting them. These things need to be taken into good control so that you can get a beautiful result. There are several other ideas that are giving you a better formulation from all ideas.

Engaging visitors means retaining their attention and there are some effective ways to go about it. One of these is to add interactive elements to your website. However, while doing so, you need to exploit your creative fertility to the fullest. The interactivity should be such that the visitors decide to pause and learn instead of moving towards their desired goals.

Line Art Backgrounds

For the web designers who keep on experimenting with different backgrounds, the recent focus has been dramatic backgrounds. Dark mode color schemes and background video sliders are getting popular. The trend will continue this year and may be, even beyond. However, this year, line art will find an overwhelming use to create visual appeal. They will also provide website visitors some good guidance.